London Conference
Project Brief Summary
Roll-up ads
Design two promotional Roll up ads for the London Public Transport conference, that communicate Ridango’s position as an integrated technology provider for the public transport industry. The posters should highlight the company’s key service areas: Ticketing, Hardware, Data Analytics, Operations, and Payments, while demonstrating how they connect within the Ridango Transit Platform.
The final artwork must follow Ridango’s brand guidelines, incorporating the company’s colour palette, typography, and modern visual style. No image or photography, use vector graphics instead. The poster should be suitable for both print and digital use and direct viewers to the Ridango website for further information (view Ridango branding style below).
Project Brief Summaries
A6 Leaflets
Design a one-sided A6 promotional leaflet for distribution at The London public transport conference. The leaflet should reflect Ridango and its integrated transit platform, be visually striking, easy to read in a busy exhibition environment, and fully aligned with Ridango’s brand identity. It should include a clear call to action, directing attendees to our stall via a QR code and display our website, while using transport-inspired graphics to create an immediate connection with the industry audience.
Magazine Ad
Design a one-sided A6 promotional leaflet for distribution at The London public transport conference. The leaflet should reflect Ridango and its integrated transit platform, be visually striking, easy to read in a busy exhibition environment, and fully aligned with Ridango’s brand identity. It should include a clear call to action, directing attendees to our stall via a QR code and display our website, while using transport-inspired graphics to create an immediate connection with the industry audience.







